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Digital Marketing SEO Australia

Your Custom SEO Quotation builder

Get Your Estimate online

In the first section you find an overview over the scope of work we provide within the SEO sector. Below that you then find your quotation customiser to estimate your SEO investment on this page.

Backlink Building / Domain Rating 

Why focus on Domain Rating? The DR value tells us how “esteemed” your domain is in the view of search engines. This has a huge impact on visibility of your keywords. Promoting keywords on a high DR rated domain is much more effective. Creating a lot of blog entries and running SEO content creation campaigns on low value DR rated domains is less effective. Your domain rating increases in line with the number of websites back linking to your domain. To achieve a domain rating Backlink Building is employed. 

Today many SEO companies have moved away from building domain ratings shifting their focus to social media and google maps and other areas. The thing we ask ourselves – do we want to promote a google profile or a facebook profile -or do we want to promote a website. None of these fancy new SEO techniques actually promote your domain, they promote somebody elses domain (i.e. facebook…). The moment these campaigns end, so does your return on investment. Investing in your domain rating will bring returns for years to come even after the SEO campaign ends. That is why we invest here.

High quality backlink building will achieve DR targets. 

A Hrefs Data Source: https://ahrefs.com/backlink-checker/  Using A Hrefs allows us to measure any backlink work done within days and validate the outcome.  We make sure that all our SEO efforts can be measured by you directly with public tools like these.

SEO Monitoring and refining Using Google Search Console

Reference Link: https://search.google.com/  

Why Google Search Console? Google Search console represents the major recipient of SEO. It is here where we measure the outcomes of SEO activities. Connecting your domain means google will start providing regular insights, alerts, and improvement information for your domains. Connecting this also ensures google knows your domain, and we can see whether all pages are properly indexed. It is here where any serious issues with being found through search engines will be identified. 

Google Search Console is the centre of SEO action and once set up will guide activities through alerts, notifications and ongoing engagement with Google Search Console translating that feedback into on website action. 

Activities we do in google search 

  • Gather information over time to enable our choices 
  • Get all your pages to index and KNOW that your pages are indexed with google 
  • Identify any technical issues which could result in negative SEO outcomes. 

 

You get full access Google Search console makes it possible to share with anyone. Whenever we run google search console for a client their email address is invited to receive the same access as we get so you can interact live with this system even if you should choose to have us manage it for you so you have insight through statistics and charts to measure the work being done. 

Technical On Site SEO & Security Measures

Technical On Site SEO means keeping your Website Search Engine friendly. Assuring availability of Site Maps, Using an SEO optimisation plugin but also employing industry standard security solutions and defensive measures so your website never enters into a negative SEO scenario. 

In general Technical On Site SEO will be ongoing keeping your website secure and search engine friendly. Technical On Site SEO needs to be implemented by the party maintaining and running your website.

On Website Blogging

The standard blog campaign we manage our goal is to create 2 blog posts per week – or add content to existing ones within a more mature blog environment. 

Blog posts are created using Chat GPT and are revised manually. 900 words each, optimized using an SEO plugin, following agreed upon keywords. 

We can run a blog campaign for you or advise on how to DIY. WordPress is perfect for blogging and allows us to create users only with blog permissions so you can have third parties create entries without giving them access to website or shop. 

Blogging is done to create an ongoing stream of new content to your website which will tell google that your website is alive. Each indexed blog post is another way to get a lead. Websites with no ongoing content additions will not see organic growth.

Google Ads Campaign (https://ads.google.com/)

  • Evaluation of Google ads campaign needs.
  • Set Up & running.
  • Often most successful is a low budget permanent campaign.
  • Our long term campaigns compound your organic visitor numbers.
  • Over 2-3 years you can expect the number of visitors to grow 2x or 3x.
  • This in addition to the visitor clicks you pay for.
  • Evaluation with the client on expected website traffic growth and pay per click value optimisation. 

 

Activities 

  • Campaign set up 
  • Refine or define geographic targeting 
  • Refine and review budget effectiveness 
  • Review the ongoing campaign for its effectiveness, keyword targeting… 

Quotation Builder

Please use the below to automatically calculate your quotation. You do not need to submit your details to calculate your individualised quote, but you may choose to do so to start the conversation with us. Please note that the prices calculated are to be confirmed in person and may not be suitable for your circumstances.